Some WoW characters also do the Vault Boy pose well.
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The Fallout hype doesn't go unnoticed by Blizzard's MMO either. Bethesda's role-playing games are currently enjoying great popularity, not least due to the successful Amazon series. The social media team behind World of Warcraft wishes you a lot of fun in the vaults on
Fallout image delights WoW fans
In the WoW subreddit, users are currently enjoying a picture that was shared via the official WoW accounts on Instagram and Co.
Link to Reddit content
You can see a character in a blue uniform, which is based on the clothing of the vault dwellers in Fallout. There is also a dog, which also appears frequently in the series and video games. Both are standing in front of a safe, the door of which is intended to be reminiscent of the large locking mechanisms of the underground bunkers in Fallout.
“This is simply enchanting,” writes TheSanquineCropse under the post. The author of the post, Main-Basil-5696, not only thinks the picture is very funny, but also thinks he is the person behind the Instagram account deserve a raise.
Maybe not more money, but nominations
Of course, there is an entire team behind the social media presence of a title as big as WoW. It is unlikely that they will get more money for this post.
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However, recognition comes in form two nominations for the Shorty Awards. These awards are given for social media campaigns by brands, agencies and non-profit organizations. Blizzard Entertainment is nominated with several campaigns for World of Warcraft, Diablo and Overwatch.
The WoW team is not for their funny Fallout posts, but for one Revision of your own alt texts shortlisted for pictures. These image-describing texts are important for people who, for various reasons, are unable to see images well.
The texts are intended to convey the humor, but also the details from the rich WoW lore that can be seen in the pictures. An example of this is this tweet, which references the AI image that went viral a few months ago of a man fighting an alligator.
To read the alt text, you first have to open the tweet on Old
drive.
Link to Twitter content
The second nomination was for contributions in which: Memes and current events captured in pictures and then recreated with elements from the game.
An example is this X-Post, which shows a scene from the movie Barbie with Margot Robbie and puts it in a WoW context.
Link to Twitter content
So you see, the Fallout image is not just a single idea that resonates with the community, but rather part of a larger social media strategy. In addition to information about the game, you can find numerous such images on the World of Warcraft accounts. Can you think of any other studios that do a good job on social media? Feel free to write your opinion in the comments.