Embracer Group, which had purchased numerous studios over the past two years, continues to implement its restructuring. After mass layoffs, closing studios and selling Saber Interractive, the company announces the separation of the group into three separate companies.
Embracer Group: a transformation synonymous with better management
THE official press release indicates that this transformation should take place over the next 12 months with the end of the process expected for 2025. The main argument for this decision lies in the fact that each company will have the possibility of optimizing its financial structure while allocating the capital necessary for its own growth strategy. Lars Wingefors, current CEO of Embracer Group, will remain owner of all three companies.
Advertisement
The person concerned declared:
This decision was made with the aim of unlocking the full potential of each team and providing them with their own leadership and strategic direction. This is the start of a new chapter, a chapter of which I intend to continue to be part as an active, committed and supportive shareholder of the three new entities, with an ever-green horizon. This evolution into three independent companies reinforces Embracer's vision of supporting entrepreneurs and creators with a long-term vision, enabling them to continue delivering unforgettable experiences to gamers and fans around the world.
The names and missions of the three companies
- Coffee Stain & Friends will ensure the publishing and development of various video games on consoles, PC and mobiles. This includes online productions, AA games and independent games. The company will divide its activities into two main segments, one for premium titles (Coffee Stain, Ghost Ship, Tarsier, Tuxedo Labs, Deep Rock Galactic, Goat Simulator, Satisfactory, Wreckfest, Teardown and Valheim) and another for free titles. -to-play (Sudoku.com, Blockudoku, Jigsaw Puzzle, Star Trek Online Neverwinter Online).
- Asmodee will be responsible for the various card and board games as well as all associated video games from more than 300 intellectual properties (LEGO, Netflix, Star Wars, Game Of Thrones, Marvel, The Lord of the Rings, etc.)
- Middle-earth Enterprises & Friends will aim to bring together the most important and necessary elements for the creation of AAA video games on consoles and PC, with the upcoming Lord of the Rings and Tomb Raider games in mind. The company will have large studios within it, such as: Crystal Dynamics, Dambuster Studios, Eidos-Montréal, Flying Wild Hog Studios, Tripwire, Vertigo Games, Warhorse Studios and 4A Games, which will come with their licenses ( Metro, Dead Island, Killing Floor, or even Kingdom Come Deliverance).
It should be noted that this transformation plan was validated by more than 50% of shareholders. It now remains to be seen whether the latter will be as profitable as hoped.