Zoi’s Approach to Establishing Itself in Predictive Medicine Through Health Data

Founded in 2020, the Parisian start-up Zoi wants to revolutionize predictive medicine. She offers “checkup“for preventive purposes in a”health check-up center” located in the second arrondissement of Paris, the inauguration of which took place at the end of 2023. On this occasion, the press mentioned the immense quantity of data collected by the company as part of its activity, “several million different data points“. The Digital Factory wanted to know more.

Zoi's ambition is: “create the first preventive health service“, explains Ismaël Emelien, co-founder of Zoi, founder of En Marche and former communications advisor to Emmanuel Macron. This service consists of a complete health check-up and support. Member members pay 7,200 euros to benefit from a first “checkup” to be done in the first four months of registration, then a second nine months later in order to monitor the person's state of health.

Twenty steps to map health status

This balance sheet is composed of “about twenty steps“thanks to which”200 biomarkers“are dosed.”We analyze urine, saliva… and do a whole body ultrasound, a Dexa-scan (body scan, editor's note), skin glycation (skin elasticity), blood pressure measurement, a electrocardiogram…“, explains Paul Dupuy, co-founder of Zoi and entrepreneur. “These steps make it possible to map the state of health of an individual at a given time“, he summarizes.
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