The Future of Xbox: How to Watch the Event Live and What to Expect? | Xbox

As we know, Phil Spencer is due to speak this evening to discuss Xbox's strategy and in particular potential changes to its exclusivity policy. Before the event takes place, we remind you of a few details!

When will Xbox speak about the future of the brand?

It is this Thursday, February 15 that the firm will address players in a special podcast. The boss of Xbox, Phil Spencer, will be accompanied by Sarah Bond and Matt Booty, and the three figures of the brand will therefore discuss its future.

We imagine that the subject of exclusives, future consoles as well as Xbox Game Pass will be discussed, and we hope that this speech will reassure players who are worried about seeing the brand radically change direction.

The event will be available to follow on YouTube as well as on your usual podcast platforms, and we will obviously also be on hand to cover the show.

• What ? Special Xbox podcast dedicated to brand strategy
• When ? Thursday February 15, 2024 at 9:00 p.m. (metropolitan France time).
• Or ? Exclusively online on YouTube and podcast platforms

What should we expect?

For several weeks now, the Xbox community has been asking a lot of questions due to the emergence of various rumors. The numerous interactions on social networks would have even pushed Xbox to bring forward the speech.

Clues point to the arrival of Hi-Fi RUSH on PlayStation 5 and Nintendo Switch. Textures referring to competing consoles were indeed found in the game files. Likewise, rumors about Sea of ​​Thieves have circulated. The development studio even hinted yesterday at the colors of PlayStation and Nintendo, now leaving little room for doubt. We must therefore hope that this evening, Xbox will finally clarify the status of the exclusives and that players will know if a game can be exclusive to the Xbox ecosystem for life.

The fact that Satya Nadella, CEO of Microsoft, wants Xbox to become a “good publisher” for PlayStation and Nintendo has also raised many questions. If we combine this with the fact that Xbox wants to be present everywhere, in particular by offering its games on other platforms, but also via the cloud, many players think that Xbox will sooner or later stop producing consoles. This concern inevitably reached the ears of Phil Spencer, since he reassured his employees during an internal meeting by confirming the production of future equipment. Hopefully Xbox clearly communicates its position on hardware this evening.

Alongside these rumors, there are rumors of the arrival of a portable console produced by Xbox. If the brand were to formalize such a machine this evening, then players would certainly be reassured about the hardware part.

The question of the dematerialized and the physical is running through the heads of players. Xbox is less and less present in stores and the confirmation that a game like Senua's Saga: Hellblade 2 will not be available in boxes was clearly a straw too many. Hopefully Xbox status on it tonight.

Xbox Game Pass should be discussed this evening, but in particular the arrival of Call of Duty in the service. Rumors in the corridors have indeed suggested that the games from the license will not be available in the service.

Finally, mobile plays a vital role in Xbox's strategy. It would not be surprising if the brand mentioned the store aimed at competing with the App Store and the Play Store.