Sega announces positive annual results despite its setbacks in Europe – News

The entire Sega Sammy group generated a turnover of 2.7 billion euros, an operating profit of 338 million euros and a net profit of 197 million euros. Only the latter is in decline because impacted by the misfortunes of Sega Europe. In fact, the impact of European structural reforms on financial results is 106 million euros in extraordinary losses. “ In European studios, there was an urgent need for rapid structural reforms to improve revenues. As a result, net income declined year-over-year. However, the company believes that these structural reforms have laid the foundation for future profit improvement “, we can read.

Advertisement

Unicorn of abundance

The video game segment achieved a turnover of 1.3 billion euros (compared to 1.1 billion a year earlier) and an operating profit of 147 million euros (compared to 195 million a year earlier). Revenues increased thanks to good sales of games, particularly in Asia, but also thanks to the reinforcement of Rovio. Profit, however, fell due to the costs of restructuring Sega Europe. At the same time, the sun came from Japan. Like a Dragon: Infinite Wealth and Persona 3 Reload each exceeded one million copies distributed worldwide in one week, without forgetting the half-million achieved by Unicorn Overlord.

Over the fiscal year, Sega sold 5.92 million games Sonic5.36 million games Like a Dragon5.06 million games Persona and 1.91 million games Total War. In total, Sega distributed 27.89 million games worldwide, which is exactly the same number as last year (it had to be done). In more detail, new releases represent 9.23 million sales and the back catalog 18.66 million sales. On the mobile side, Hatsune Miku: Colorful Stage still rules the roost with One Piece: Bounty Rush, a title developed by Sega for Bandai Namco.

Sega expects increased sales for next year (29.6 million) but this will be mainly thanks to the progression of the back catalog. In addition to Shin Megami Tensei V Vengeance in June and Metaphor: ReFantazio in October at Atlus, Sega will release Super Monkey Ball Banana Rumble in June. But it's Sonic who will be the star with Sonic x Shadow Generations this fall, Sonic Rumble on mobile in collaboration with Rovio, the film Sonic 3 for Christmas, without forgetting the series Knuckles which got off to a good start on Paramount Plus.

We know that Sonic's transmedia success is one that Sega would like to apply to other licenses. Note also that the deployment of the mobile game Persona 5 The Phantom X in Japan and the West is under study. This title was so far released in China and South Korea last month. For the fiscal year ending March 2025, Sega Sammy anticipates a turnover of 2.6 billion euros (-5%), an operating profit of 268 million euros (-20%) and a profit net of 232 million euros (+18%).

Advertisement

Advertisement