We knew that the Fallout TV series had a good start, but Amazon has only just released the official figures. They confirm the certain popularity of the series and suggest a big wait for season 2.
65 million spectators in just two weeks
Amazon Prime is rubbing its hands, and Bethesda too! The Fallout TV series recorded more than 65 million viewers during the first 16 days of broadcast of the new program. This is certainly a big success for the franchise which now belongs to Microsoft.
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As we have seen, this success does not only concern the series since it shows the real impact of transmedia, a term that appeared in the 2000s which presents the development of a single brand on different platforms and supports. Ubisoft was one of the first video game players to invest in the subject and Microsoft is currently rubbing its hands with Fallout which is becoming its first big success.
The Fallout series thus becomes the second most quickly viewed on Amazon Prime behind The Lord of the Rings: The Rings of Power. According to Variety, Fallout would even be the most watched show in its history among adults aged 18 to 34, and 60% of the audience comes from countries other than the United States. In particular, the United Kingdom, France and Brazil have proven to be important popularity centers for the series.
The success of the Fallout series has quickly had an impact on the popularity of the games in the license with a large number of players returning or discovering the various titles released in recent years. Growing game audiences also mean increasing revenues, with revenue from Fallout Shelter quadrupling in just 3 days.
Amazon describes the series as being based on one of the greatest video games of all time. “Fallout is the story of the haves and the have-nots in a world where there is almost nothing left to have. 200 years after the apocalypse, the kind inhabitants of the luxurious fallout shelters are forced to return to the incredibly complex, joyously strange and extremely violent universe that awaits them above. »
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With a very particular universe and its colorful characters, Fallout has already attracted a large audience and the confirmation of a season 2 is undoubtedly the best news that fans could expect.