Cui Shanshan, Senior Vice President of Baidu Group, on Upholding Baidu Culture Through Turbulent Public Opinion: Innovation Will Persist

Gamingdeputy reported on May 10 that Baidu Vice President Xu Jing’s remarks have recently pushed Baidu to the forefront. This afternoon, Baidu’s public account tweeted “Baidu Cui Shanshan: Defend Baidu culture and innovation will never stop》.

At Baidu's annual Advanced Awards event yesterday, Cui Shanshan, senior vice president of Baidu Group, said that to defend Baidu culture, innovation will never stop. “At Baidu, there is nothing more worthy of sticking to and defending than simple and reliable values. The noise of public opinion will always pass, but our self-innovation will never stop.. “

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“You can't just sing praises without talking about the problems.” In her speech, Cui Shanshan pointed out a number of big factory problems, including “drawing territory, setting up barriers, each working on their own to fight against difficulties,” “coaxing up, bluffing down, and working overtime.” Demonstrate work attitude”, “Communications with superiors rely entirely on subordinates to pass messages, but the result is unfinished and they even say nice things”, etc.

She said that in the face of these problems, award-winning students with cultural integrity who adhere to Baidu's values ​​are particularly valuable, “because they can withstand pressure, ignite motivation, and overcome resistance during times of change.”

Gamingdeputy attaches the speech transcript:

Dear students, good afternoon!

First of all, I would like to congratulate all the award-winning students. I was very touched to see everyone so high-spirited and energetic. We congratulate these students on their achievements and thank them for their efforts!

It is a rare opportunity to have such an opportunity today. On behalf of our company, I would like to express my congratulations and gratitude to the families of all the award-winning students! thank you all! I also ask all students to go home today and be sure to say a word to your family members who love you, love you, and support you – “Thank you for supporting me!”

Before the awards ceremony, a cultural-themed MV was played. I wonder how everyone felt after watching it – did it feel a little familiar and a little “heartbreaking”? These are all problems and shortcomings that are lurking around us, that everyone complains about, and that we have long been “unaccustomed to”. But when they are shown on the big screen, it is a bit “weird”. Why is a commendation event not done well? First of all What do you mean by listing a bunch of questions?

In fact, preparations for the awards ceremony have already begun, and all programs and videos must be planned and produced in advance. When the team submitted ideas to me a month ago, I proposed that other programs are easy to mention, such as team awards, collaboration awards, special awards… The honor that the students have worked hard for a year should be enjoyable, joyful and peaceful. Only the program of the Cultural Style Award cannot just sing praises without talking about problems, but should be like a “skit”, a little spicy and ironic, but full of righteousness and power. So, everyone saw this work. The performance of our classmates is really good. The packaging, special effects, and so on, our preparation team is limited. If you like it, of course it is best. If you don’t like it, we will continue to improve it.

I feel that since the company has been around for almost 25 years, it is not surprising that there are problems. It is wrong not to look at it clearly and rationally. Some of the issues highlighted in the film are: “Demarcating territory, setting thresholds, each working independently and working together is difficult”; “Coaxing people up, bluffing people down, and working overtime to show your work attitude”; “Communications between superiors all rely on subordinates to pass on messages, and the results are still unfinished.” Say nice things”… Baidu also has these big factory problems, some of which are quite serious. It’s not the employees’ fault to complain. The company management is also anxious and is paying close attention to solving them..

At last year’s award ceremony, I talked about the three dimensions of simplicity and dependability: be honest, do things correctly, and do the right thing. I believe that most students have understood and practiced it, and many role models have emerged that are recognized by everyone, especially the cultural figures here. Why cultural styles are valuable is because they can withstand pressure, ignite motivation, overcome resistance during times of change, and tell us with their own actions what we should believe in, encourage, and pass on. It is estimated that everyone has paid more or less attention to some public opinions and controversies recently. Some students may be troubled or even swayed for a moment, but please believe that in Baidu, there is nothing more worthy of sticking to and defending than simple and reliable values. ,The hustle and bustle of public opinion will eventually pass, but our self-innovation will never stop.

When I came to K6 just now, I saw that the spring scenery in the Science and Technology Park was particularly beautiful. Although we faced many challenges and difficulties, we believed that the sunshine in May would eventually shine and the flowers would bloom. When everyone works hard to make Baidu better and better, we will definitely be able to break through the status quo and create a new era of Baidu. Today is an award-giving occasion. Everyone here is an advanced role model selected by the company. The company also has high hopes for everyone and hopes that we can work together. Being simple and reliable means “being simple and doing great things” is not only the spirit of the enterprise. Pursuit is also a very good way for individuals to cultivate themselves. I would like to encourage everyone here. Just like in the lyrics, “Defend the culture of Baidu, Baidu is getting better and better”! Congratulations again to all the award-winning students and I hope you all have a wonderful afternoon.

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